if you are drinking coffee for the caffeine content, keep in mind that the darker a coffee is, the less caffeine it has in it. This is because the amount of caffeine is diminished when the coffee is roasted for longer. Most people have the misconception that it is the total opposite.
You should make sure to clean your coffee pot every time you use it so that any residual flavors do not tarnish the taste of it. There are oils that will stick to the coffee pot over time. Many people do not notice the difference, but true coffee lovers will be able to tell right away.
Does your coffee get stale because you cannot drink it fast enough? You should store it in an airtight container. Put your weekly dose of coffee into a smaller container and keep it in your freezer so it stays fresh. Store the rest of your coffee in a larger airtight container and open it only when you need to refill your smaller container.
After buying coffee beans, don't leave them in the same bag you bought them in. You need a container that keeps the beans out of the air and light. This can increase the level of crispness and freshness that you experience.